FDA Warns Purdue Pharma Over OxyContin Ads
Source: The Associated Press
The Food and Drug Administration released a warning stating that Purdue Pharma, the maker of the controversial painkiller OxyContin, placed ads in The Journal of the American Medical Association that “grossly overstate” the drug’s safety. The body of the two ads does not mention that OxyContin can cause fatal side effects or discuss its potential for abuse, the FDA said.
The ads also suggested broader use of OxyContin than is approved, a combination of violations that “is especially egregious and alarming in its potential impact on the public health,” says the FDA warning letter to OxyContin maker Purdue Pharma. The letter ordered Purdue to pull any additional advertisements with similar problems.
OxyContin is a long-lasting version of oxycodone, a narcotic that is prescribed to patients suffering long-term, severe pain from cancer or other illnesses. The tablet provides 12 hours of pain relief when swallowed whole.
OxyContin can produce a quick and potentially lethal high if chewed, snorted or injected. It has been linked to more than 100 deaths and has the FDA’s strongest warning label, which says the drug is as potentially addictive as morphine.
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